Dice Email Campaign

How the leading website for tech hires grew their audience and expanded their client base with email marketing.

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Speaking to their audience

Dice needed to increase the engagement of their email campaigns. They did not have a cohesive message or design, so as a whole, the campaigns felt disconnected, and lacked the unique personality that Dice as a company possesses. 

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Engage with humor, within the brand

We created three different series of email campaigns, each with a unique and somewhat off-beat flavor, but all unified under the Dice brand. The result was a much higher click-through rate and engagement level than previous campaigns.

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Services utilized:

  • Content Strategy

  • UI Design

  • Illustration


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